Some music videos are just an accompaniment to the music, others feel like pieces of history. LoDeck’s album Dinner at Dorsia’s lead video single “Viscera Cera” is a perfect example of the latter, uniting LoDeck, The Golden GODZ and Yesh for a release that reflects on the past but keeps an eye on the staying power of hip-hop.
"Viscera Cera" was released along with the album, and the official video was produced by Sol626 of The Golden GODZ. Finding the right meeting point between the various styles of both MCs was a vital part of the creative process, and beat selection was key. The last choice is a jazzy, sweeping, melodic basis which gives the collaboration a character that seems both intelligent and expansive.
The graphic, which includes rare footage from the early days of both Yesh and LoDeck, practically works as a time capsule for hip-hop historians. It’s not only a re-creation of the aesthetic of a past age, but it retains real moments of the 90s and 2000s New York City hip-hop culture that birthed the Fondle Em and Rawkus/Lyricist Lounge moment. That notion of preservation is key to what makes the video work. The video connects the artists’ current work to the creative universe that shaped their personalities, giving viewers a glimpse into an era of NYC hip-hop that still holds a significant place in the genre’s story. Even the title, “Viscera Cera,” has an idea behind it. The name matches a release constructed around memory, history, and the experiences that remain relevant long after they happen, referring to the viscera of life. These genuinely memorable moments are recollected on special occasions.
“Viscera Cera” is more than a video single. It’s a celebration of hip-hop's history and a record of its enduring legacy. With its jazzy musical base, collaborative attitude, and rare vintage material, LoDeck, The Golden GODZ, and Yesh deliver a record that feels connected to where the culture has been, while reminding us why those moments are still worth remembering.
Follow LoDeck on Instagram